Documenting Picasa

Providing documentation on Picasa and Picasa Web Albums - photo organization software and services from Google.

Tuesday, September 26, 2006

Where is the video demo for Picasa?

Robert Scoble notes that Google is missing an important marketing angle: video demos.  In the original post he lists many of the Google services, and finds no video demos for those services.  Later on in the comments, he specifically highlights Picasa as eminently suitable for showcasing via a video demo:

something like Picasa would be a better example. That requires downloading and installing before you can get a good idea of what it does.

Robert makes the offer to take his video recording equipment to Google, and to record a podcast interview and video demo.  Whilst this certainly provides an easy set of program ideas for Robert's podcast show, the point he makes is still very valid - videos on the web have taken off in a big way, and providing a demo video of Picasa would be a useful introduction for those unwilling to download and install the program before they try it out.

Roberts search strategy for videos was rather limited - he searched for videos that matched the query Google <service> demo video, so if the video did not describe itself as a "demo video" then it would not have been found.

In the case of Picasa, there do exist videos that demo the program's features - but they are not official video's produced by the team at Google.  I've noted a few such videos in previous posts:

Labels:

1 Comments:

At Thu Jan 18, 02:18:00 PM GMT, Anonymous Anonymous said...

a demo video of Picasa would be a useful introduction for those unwilling to download and install the program before they try it out

That describes me exactly. I want to know what Picasa does BEFORE I go to the trouble of downloading it.

You mean there is no demo video for it?

 

Post a Comment

Links to this post:

Create a Link

<< Home